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Tuesday, May 17, 2022

On Schmand’s mug: Dairy prints anti-war messages

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The dairy country Agroma uses the packaging of its products to position itself against the Russian war of aggression in Ukraine.

A Thuringian dairy has taken a clear stand against the war in Ukraine. (Image: John Simon/Getty Images)

Small letters with big meaning: The Agroma rural dairy in the Thuringian district of Eichsfeld has come up with something special to make a statement against Russia’s month-long war against Ukraine.

On the lids of the company’s sour cream cups, messages such as “PEACE UKRAINE”, “STOP PUTIN!” or read “SUPPORT UKRAINE”.

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“Thank you for this creative protest from Eichsfeld”

“Clear message and creative protest from Eichsfeld,” praised Thadäus Rudolf König, member of the Thuringian state parliament, on Facebook. “Stop Putin! Nothing to add to that! Thank you for this creative protest from Eichsfeld,” the 39-year-old CDU man continued in the post.

The dairy itself also commented on its social media campaign: “Support Ukraine, we are setting an example too!”

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I like “TAG24” reports, it’s not the first time the dairy has used the fine print on its products for these kinds of messages. At the beginning of the corona pandemic in March 2020, the expiration date was “Stay healthy!” state to read.

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