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A third of US adult posts on Twitter are political in nature

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MADRID, June 20 (Portaltic/EP) –

A third of the posts The posts made by US adults on Twitter are related to politics, while more than 40 percent of the retweets and quoted tweets are related to the topic.

The Pew Research Center released a study conducted between May 1, 2022 and May 31, 2021 in which it analyzed the way Americans use Twitter and the type of content they post, retweet and quote.

One of the most notable findings is that of the tweets analyzed by a representative sample of American adult users, 33 percent of them are political in nature, according to the advances. this establishment.

This center was able to identify the demographic groups that contribute the most to the overall volume of political content on Twitter and found that Americans aged 50 and older make up 24 percent of the social network’s adult population.

Despite being a relatively small percentage, these users produce 78 percent of political tweets, in contrast to users who focus on the 18-49 age range. In this case, only 7 percent of these users’ tweets were political in nature.

Although political content abounds on this platform, the Pew Research Center warns that the vast majority of these tweets are produced by a minority of users and that these posts are more likely to be retweeted or quoted than creating new posts.

So much so that according to research four out of ten retweets (ie 44% of the total) and quoted tweets (42%) of these users are politicians. However, these types of posts are not responded to as often, with only 26 percent of replies to tweets containing political content being captured.

This, on the other hand, determines that the publication of political content is a practice rare for most users because of the almost 1 million tweets examined for this study, the average Twitter user shared only three posts with political content during the analysis period.

Although this data conflicts with the fact that one-third of US adult posts on Twitter are political in nature, the research center notes that these results are due to the fact that it is not common in the United States for users tweet about anything .topic.

In Germany, on the other hand, members of the Twitter community usually retweet or quote the content of others, but do not create these political posts themselves.

Another aspect that the study addresses in relation to the interest of social network users in politics relates to the proportion of politicians who follow them on Twitter.

The sample finds that among accounts followed by at least 20 Twitter users, 20 percent are state and another 35 percent from the media or journalists.

REPUBLICANS AND DEMOCRATS

Another aspect Pew has examined relates to the way Democratic and Republican citizens use Twitter and how they interact with posts of a political nature.

First, the report finds that Twitter has a higher proportion of Democrats than Republicans, with the former producing a higher proportion of political tweets than the latter.

Along those lines, a larger proportion of Democrats (30%) said they had tweeted about political or social issues in the 30 days leading up to the poll, compared to 17% of U.S. Republicans.

In addition, a higher proportion of Democrats said yes Twitter is very effective in raising public awareness on political or social issues (28% vs. 17% Republicans).

Secondly, The report notes that Democrats who use Twitter are more likely than Republicans to say that the accounts they follow have political beliefs similar to their own, whether affiliated with political figures or not.

In terms of the type of content they are most interested in or interact with the most, most of Democrats claim to have tweeted about culture, entertainment or sports. The latter in the same ratio as the Republicans (17%).


Source europapress.es

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